Strategic Impact: Aligning Personal Vision with Strategic Objectives
Stop running harder on the treadmill; start aligning strategically and make your impact personal.
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Making leadership personal.
Unleash Your Leadership Brand
There's an element of greatness in everyone. But it does not unleash itself. Greatness requires a personal commitment. Put simply, no CEO, athlete or artist has ever reached great heights without putting their hearts into it.
Making leadership personal
There's an element of greatness in everyone. But it doesn't unleash on its own. Greatness requires a personal commitment.
Leadership
Brand Card
Your Leadership Brand is
a representation of your personal commitment to scale your impact at work.
We are moving fast with ambitious plans. Working with Sophia from Personna helped me gain better clarity around my vision to take the organization to the next level by bringing people together as a tribe and empowering them to unleash their full potential. I have enjoyed and benefitted from the coaching and highly recommend Personna for Senior Execs' coaching.
Christine Tan, Managing Director, Asia Pacific at D-EDGE Hospitality Solutions.
Our system
Ready
Frame your
learning edge.
Set
Define your
leadership brand.
Go
Activate new
leadership habits.
Clients
With us, it's personal
At Personna, we believe leadership is more than a job — it’s personal. Since 2010, we’ve been helping ambitious leaders and their teams to scale impact from Asia to the world by embracing their leadership brand. Through tailored individual, team and organisation programmes, we equip leaders to unlock their full potential, inspire their teams and drive results that matter. Because at the end of the day, great leadership isn’t just about managing — it’s about owning who you are and using that to shape a legacy.
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Embrace your leadership brand.
Discover your true purpose.
Build your legacy. Don’t settle.
We provide tailored individual executive coaching, dynamic group workshops and targeted organisation performance strategies based on three core principles:
1. Sweet spot for performance
This is not another leadership development programme. It should be a better one. Our programmes are designed to help you stay in the sweet spot for performance during high-stress situations. When you're in the zone, you'll naturally reach new levels of performance without burning out.
2. Leadership is personal
We believe that everyone is a leader. But this is not a one-size-fits-all solution. It should be as unique and agile as you and your business context. Leadership is personal. Emotions are indispensable in prioritising what really matters to us. Our programmes are designed to help you become more aware of the mental models, or "stories", that guide your decision-making and actions. They also guide you to drop the mental models that are no longer relevant, and simulate new ones that align with your longer-term goals.
3. Practical application
It's not good enough to help you know better. It should help you do better. Our solutions should have practical applications for real people in the real world, performing their highly demanding jobs. We also understand that asking people to do too much, especially busy leaders, does not work. Thus our programmes take a real-time integrated approach offering simple yet powerful tools to give you the greatest bang for your buck.
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About Us
Let's talk!
Curious how you can revamp your leadership persona?
Contact us to find a good time to connect.
+65 9798 8021
1 Keong Saik Road, Singapore 089109
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